A few years ago, no one knew what wearables were, and they didn’t exist for consumers. However, looking forward to 2015, wearable devices will be everywhere. No matter what you think of wearables, you’ve no doubt heard of smartwatches and Google Glass, and maybe even own a fitness band or two.
We’ve seen smartwatches and fitness bands pop up like mushrooms after rain. Although most of the wearable devices launched in 2014 are not very good-looking, outstanding ones like ASUS ZenWatch, Motorola Moto 360, and LG G Watch R have shown that smart watches are developing in a fashionable direction.
Apple has announced that it will release the Apple Watch in the not-too-distant future, which seems to have ignited the spark in the wearable device market; moreover, wearable devices are moving forward with each passing day and becoming more and more beautiful, and we may see this year You will also see wearable products specifically designed for female consumers.
At the same time, fitness tracking wearable devices are becoming more and more technologically advanced. Heart rate monitoring devices and more accurate sensors are now much cheaper.
However, wrist-worn wearables and smart glasses won’t be the only wearables worth looking forward to this year. Smart jewelry and smart clothing are gaining more and more attention. While many wearable products will still focus on fitness functions, high-end fashion companies will also get in on the action.
No matter how you look at it, wearable devices are here to stay, and they will become as ubiquitous and useful as smartphones. The following are five important development trends for the wearable device market next year:
1. Fashion glasses will not only look cool, they will become smarter
Google Glass may be hated by San Francisco bargoers and non-tech circles, but it’s undeniable that the search giant is indispensable for the rise of the smart glasses wave.
Although Google Glass has encountered many setbacks, this has not deterred other manufacturers. Sony, Vuzix and many other manufacturers have launched or are developing smart glasses wearable devices.
Although most of these devices are not very elegant, smart glasses have begun to look more and more pleasing to the eye. Google Glass comes with stylish frames, some of which were designed by famed fashion designer Diane von Furstenberg. The Jins Meme smart glasses launched by a Japanese company look just like ordinary glasses, but they contain a lot of technology. Meme can even monitor your alertness so you don’t fall asleep at the wheel. Jins will be unveiled at the 2015 CES show. I believe that many more attractive, fashionable and beautiful smart glasses will be released in 2015.
2. More and more technology companies will develop smart jewelry
Soon after the wearable craze took off, many crowdfunding projects for smart jewelry popped up on the Indiegogo and Kickstarter platforms. Many projects such as Ringly, Mota SmartRing and Cuff have completed their financing goals, which shows that female consumers may not be interested in bulky smart watches, but they like the concept of smart jewelry very much.
Recently, Intel has also entered the wearable market with its MICA smart bracelet. This wearable device is equipped with a lot of functions and is decorated with snakeskin material and gemstones.
After Intel entered the wearable market, some big brands in the technology field also began to develop smart jewelry. Even if they don’t, smaller players like Ringly, Mota, and Cuff will drive further growth in the smart jewelry market in 2015.
3. Your clothing will have more sensors built into it
Once upon a time, smart clothing was just synonymous with high-tech equipment. There is no doubt that nal, HexoSkin and Sensoria will continue to launch smart sweatshirts, sports bras and other smart clothing, while more manufacturers will also enter the field.
3D printed clothing is already available, and many well-known fashion brands, such as Ralph Lauren’s Polo and Victoria Secret, are already showing off their smart clothing in a high-profile manner. We’ve seen built-in LEDs, skirts that change color according to the user’s mood, clothing made of fiber optics, and clothes that can detect air humidity before it rains.
Although these high-tech fashion garments may seem strange to consumers, they are a sign of the times. Smart clothing is on the rise and they will become more attractive in 2015, and hopefully they will also become more useful.
4. You will understand your body better
Early sports wristbands could not accurately record step counts, but now most high-end sports wristbands are developing in the direction of excellence. Many athletes participating in the Olympic Games and their coaches use sports wristbands to improve their performance. This is mainly due to the improvement of algorithms, the improvement of sensors and the addition of heart rate monitoring equipment.
The recently released Intel Basis Peak smartwatch and Microsoft Band can provide detailed fitness and health data, which shows that the golden age of sports wristbands is coming.
In addition, the price of low-end wristbands will be cheaper, allowing even ordinary people to control their physical condition anytime and anywhere.
5. Models will show off the wearable devices they actually wear
So far, the target users of wearable devices are still male consumers. Most wearables companies mention women only in passing, claiming their smartwatches are “unisex-friendly.” This is so surprising! Until now, the unisex wearable has never been a bestseller. However, this will change in 2015.
As we enter 2015, not only will many fashion-focused crowdfunded wearable devices be sold online, but Apple’s first smartwatch will also be released in the spring. Since Apple announced the Apple Watch in September, it has been featured at Paris Fashion Week, Vogue China and other fashion magazines.
Other manufacturers must have noticed that Apple is targeting a group of female consumers in the wearable market that most manufacturers ignore. Competitors like LG, Samsung and Asus are sure to continue their efforts in 2015 with more attractive wearables, and perhaps a smartwatch or two specifically for women.
2015 will undoubtedly be the year of wearable devices. Which type of equipment can become mainstream in the market? Will manufacturers start to pay attention to female consumers? Let’s wait and see.
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